One of Chevy’s new Silverado Concepts is headed into limited production. It’s the 2016 Silverado Special Operations Concept which debuted this fall. Chevrolet says the truck will go on sale in the spring and part of each sale will benefit the National Navy SEAL Museum.
Chevrolet made the announcement Saturday during the Army-Navy game. Chevy, the game’s sponsor for the 6th year in a row, honored U.S. military men and women during half-time. Former General Motors Chairman and CEO Dan Akerson, a U.S. Naval Academy graduate, joined retired U.S. Navy SEAL Master Chief Rick Kaiser, executive director of the National Navy SEAL Museum, to salute the special forces during the presentation of a Chevy Silverado Special Ops Concept vehicle.
The Special Ops is based on the Silverado 1500 Z71. It has a new front-end design along with new technologies built into its high-strength body. The design includes bed-mounted sport bar with LED lights, three six-inch LED light strips in the black grille, black bowties, and a GearOn utility rack. The paint job is based on camouflage designed over 100 years ago to disguise a ship’s speed, direction, and profile from opponents.
“This Silverado concept is a multipurpose truck that reflects the go-anywhere, do-anything commitment of special-forces teams,” says Jim Campbell, GM U.S. vice president of Performance Vehicles and Motorsports.
The SEAL museum was founded in 1985 in Ft. Pierce, Florida, which is considered the birthplace of the Navy SEALs. During World War II, thousands of volunteers traveled there to train in covert warfare and underwater demolitions, creating the Navy’s first special operations units.
Chevrolet also hosted the U.S. Expeditions and Explorations (USX) Mt. Everest Expedition Team and its members before the game. USX, founded by two active-duty U.S. Army graduates of the U.S. Military Academy at West Point, N.Y., helps veterans struggling with combat injuries and post-traumatic stress syndrome (PTSD).
Next April, Chevrolet will sponsor the USX team as it seeks to put the first active-duty soldiers and first combat-wounded U.S. veteran atop the world’s tallest peak at Mt. Everest.
“We sincerely appreciate the support of Chevrolet as we take on this bold challenge,” said U.S. Army Capt. Matt Hickey, USX co-founder and team member. “Although our goal is big, so are the needs of today’s veterans, and our mission and Chevrolet’s support inspires others to get involved.”
Meanwhile, Chevrolet has expanded its military discount program, normally reserved for active-duty, reserves, retired personnel and veterans within a year of discharge, to include all 23 million veterans and their spouses. The discount is available through Jan. 4, 2016. To learn more, visit ChevySalutes.com.