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Thursday 23 March 2017
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2017 Ford Super Duty Wins Truck of Texas Award

2017 Ford Super Duty Wins Truck of Texas Award

The 2017 Ford Super Duty is taking home the top prize as the 2017 Truck of Texas.

The Super Duty won the honor for the 13th time at the 26th annual Texas Truck Rodeo held by the Texas Auto Writers Association earlier this week. The event ropes 70 journalists and more than 71 vehicles together for some off-roading fun over two days near Austin.

“Ford’s all-new 2017 Super Duty and its innovative use of advanced materials, as well as improvements in powertrain and features, thoroughly impressed our journalists,” said TAWA President Nic Phillips.

ford super duty texas truck of year

All-new 2017 Ford F-350 Super Duty King Ranch Crew Cab 4×4 single-rear-wheel pickup offers Ford’s authentic, Texas-inspired luxury package that pays tribute to the pioneering spirit, stewardship and agricultural leadership of the historic King Ranch.

“We are honored to win the ‘Truck of Texas’ award as it underscores how the all-new 2017 Ford Super Duty lineup are the toughest, smartest and most capable trucks we’ve ever built,” said Doug Scott, Ford Truck Group Marketing Manager. “This prestigious award from the Texas Auto Writer’s Association further solidifies Ford’s truck leadership in Texas, where F-series continues to be the best-selling truck and builds on our momentum as the top-selling truck in the United States for 39 consecutive years.”

If 71 vehicles sounds like a lot, it is. It’s $41 million worth of four wheels in one spot. Here’s how the other 17 categories shaped up.

Texas Truck Rodeo Winners
  • Truck of Texas: 2017 Ford Super Duty
  • SUV of Texas: 2017 Nissan Armada
  • CUV of Texas: 2017 Volvo XC90
  • Truck line of Texas: Ford Motor Co.
  • Heavy duty pickup truck: 2017 Ford Super Duty
  • Best commercial vehicle: 2017 Nissan Titan XD Single Cab
  • Luxury pickup truck: 2017 RAM 1500
  • Off-road pickup: 2017 RAM 2500 Power Wagon
  • Full-size pickup: 2017 Nissan Titan
  • Midsize pickup: 2017 Toyota Tacoma TRD Pro
  • Best technology: Honda In-bed audio system
  • Best connectivity: FCA Uconnect Access
  • Best powertrain: 2017 Ford F-150 with 3.5 EcoBoost V-6 engine
  • Off-road utility vehicle: 2017 Jeep Wrangler Rubicon
  • Full-size luxury SUV: 2017 Mercedes-Benz GLS
  • Mid-size luxury SUV: 2017 Jaguar F-Pace
  • Full-size SUV: 2017 Nissan Armada
  • Mid-size SUV: 2017 Jeep Grand Cherokee
  • Compact SUV: 2017 Jeep Cherokee
  • Full-size CUV: 2016 Mazda CX-9
  • Mid-size CUV: 2016 Nissan Murano
  • Compact CUV: 2016 Jeep Renegade
  • Luxury CUV: 2017 Volvo XC90

Press Release:

The Texas Auto Writers Association (TAWA) gathered in Dripping Springs, Texas, for the 26th annual Texas Truck Rodeo where more than 70 journalists named the 2017 Ford Super Duty the 2017 “Truck of Texas.”

More than 71 vehicles valued at nearly $4 million were evaluated in 17 categories over a two-day period at a new venue for this year’s truck rodeo, the Longhorn River Ranch.

“We are honored to win the ‘Truck of Texas’ award as it underscores how the all-new 2017 Ford Super Duty lineup are the toughest, smartest and most capable trucks we’ve ever built,” said Doug Scott, Ford Truck Group Marketing Manager. “This prestigious award from the Texas Auto Writers Association further solidifies Ford’s truck leadership in Texas, where F-series continues to be the best-selling truck and builds on our momentum as the top-selling truck in the United States for 39 consecutive years.”

The 2017 Nissan Armada was named the SUV of Texas and the 2017 Volvo XC90 was named the CUV of Texas. TAWA journalists voted Ford Motor Co. as the 2017 Truck Line of Texas.

The TAWA Truck Rodeo, sponsored by Steel Market Development Institute (SMDI), was held in the scenic Texas Hill Country as vehicles were tested both on and off-road. TAWA members evaluated the off-road vehicles while climbing rocks, crossing creeks and dodging exotic wildlife.

Engineers from the competing manufacturers were on hand to answer questions from journalists about the vehicles and to aid in the evaluation process. Journalists were also able to evaluate vehicles side by side.

“This year’s Texas Truck Rodeo was by far the most competitive in the most categories,” TAWA President Nic Phillips said. “More than 70 member journalists put in more than the equivalent of 15 days of driving time in the competing vehicles. After careful evaluation, I believe the results of the competition show just how competitive truck and utility vehicles are today,” Phillips said. “Ford’s all-new 2017 Super Duty and its innovative use of advanced materials, as well as improvements in powertrain and features, thoroughly impressed our journalists,” he said. “Nissan was the most overall awarded brand with five category wins, including the 2017 Nissan Armada as the SUV of Texas. Volvo defended its title as CUV of Texas with the 2017 XC90.”

The Texas Auto Writers Association, Inc. was founded in 1985 by automotive journalists who wanted to provide an avenue of professional growth, development and networking. These professionals sought to create an automotive event that was unique to Texas, and the result was the TAWA Truck Rodeo. Since 1992, Truck Rodeos have been held in San Antonio, Houston, Dallas, Fort Worth, Granbury and Spring Branch, and now Dripping Springs.

At nearly 1,650 acres, with over a mile of frontage on FM 165, approximately 1.25 miles of both sides of Onion Creek, rich bottom land and high hilltops, ample native and exotic game, Longhorn River Ranch was an ideal location for evaluating the off-road capabilities of the latest and greatest from auto manufacturers.

 



Photo Credit: TAWA/Ford