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Sunday 4 December 2016
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VIDEO: Jeep’s 75th Anniversary Wrangler Salute Concept

VIDEO: Jeep’s 75th Anniversary Wrangler Salute Concept

If you’re looking for a reason to party this weekend, Jeep has you covered. July 15th marks the brand’s official 75th birthday. To celebrate, it’s created a special one-of-a-kind Jeep Wrangler 75th Salute concept.

The concept’s roots date back to July 15, 1941, when the U.S. government awarded Willys-Overland the contract to build the Willys MB. It was the military vehicle that helped the Allies win World War II. It later became known as the “Jeep.”

wrangler salute

Jeep Willys MB and Jeep Wrangler

The concept model is a modern take on the Willys MB. Based on the two-door Wrangler Sport, it carries the 3.6-liter Pentastar V6 mated to a six-speed manual transmission. It was built on the same assembly line in Toledo, Ohio, that’s produced the Wrangler for decades.


To honor the rugged military functionality of the original Willy MB, the model ditches B-pillars and doors. The exterior also features an olive-drab color scheme first seen on military vehicles 75 years ago. Special one-of-a-kind touches also include 16-inch steel wheels, 32-inch military non-directional tires, hood latches, rear-mounted spare, steel bumpers, tow hooks, and low back canvas seats.

Other features include custom wood hood blocks and side mirrors, as well as bronze commemorative fender badges. Special army inspired decals decorate the Jeep throughout, plus there is a traditional U.S Army star on the hood and sides.

1941 Jeep Willys MA

1941 Jeep Willys MA

Even though this concept is only a one-off, Jeep has released an entire special 75th Anniversary Editions lineup. The Wrangler edition starts at $34,675 and comes complete with a Sarge green exterior option and anniversary badging.

Photo Credit: Jeep