Saturday 22 October 2016
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SEMA: Chevy Debuts Custom Silverado Concepts

SEMA: Chevy Debuts Custom Silverado Concepts

Chevrolet is honoring two things that most American truck drivers hold dear – the military and the great outdoors – with two new 2016 Silverado concepts that debuted this week at the 2015 SEMA show.


“This Silverado concept is a multipurpose truck that reflects the go-anywhere, do-anything commitment of special-forces teams,” says Jim Campbell, GM U.S. vice president of Performance Vehicles and Motorsports.

The Special Ops concept uses the 2016 Silverado 1500 Z71 as its base. It gets a naval inspired “Razzle Dazzle” paint job based of camo designed over 100 years ago to disguise a ship’s speed, direction, and profile from opponents. This camo uses a three-tone blue exterior paint color job that disguises with a combination of distinct varying colored lines and shapes.

“We created light, medium and darker shaded areas within camouflage bands flowing down the hood, body, sides and tailgate. That effect gives tremendous depth to the Silverado’s body, while reinforcing the nautical heritage of the unique camo design,” says Todd Parker, director of design, Chevrolet Accessories.

The design includes bed-mounted sport bar with LED lights, three six-inch LED light strips in the black grille, black bowties, and GearOn utility rack. The inside goes navy with bright Ejector Orange door pulls and glove box handle, waterproof seat covers and floor liners, and the Razzle Dazzle scheme for the instrument panel and armrests.


“This Silverado concept is the perfect outdoor lifestyle vehicle, offering the capability to take you deep into the woods and mountains, with the specialty gear to make the excursion more successful. The Realtree camo graphics really distinguish it, too, adding functional personalization,” say Michael Waddell, the star of Outdoor Channel’s The Bone Collector who worked with Chevrolet on this concept.

The Realtree Bone Collector concept uses the 2016 Silverado 1500 High Country crew cab with 4WD as its base. The exterior features a partial camo paint job with Realtree Bone Collector green graphics, accents, and Waddell’s signature. An LED off-roading light bar rounds out the look.

Inside it goes Waddell with tinted Bone Collector green lens on the camo instrument panel and Bone Collector green stitching accents on the leather seats, steering wheel, console, and embroidered headrests.

“The capability of Chevy trucks has always enabled customers to go where they want to go and that inspiration is the foundation for these exciting concept vehicles. They demonstrate what’s possible through personalization, inspiration and the assurance of the industry’s most-dependable, longest-lasting full-size trucks,” says Sandor Piszar, director of Chevrolet Truck Marketing.

Photo Credit: Chevrolet