More than one million Chevrolet, Buick, GMC and Cadillac drivers now enjoy the benefits of My GM Rewards, the automotive industry’s first comprehensive loyalty rewards program. The program, designed to help General Motors loyalists save on the products and services they love, launched in April 2018.
My GM Rewards
My GM Rewards, and the four branded versions of the program – My Chevrolet, GMC, Buick and Cadillac Rewards – allows customers to earn and redeem points on eligible new purchases including new vehicles, performance parts, accessories, and OnStar and Connected Services plans. It’s also open to non-GM drivers who want to have their vehicles serviced at GM dealerships, and make other purchases. The program is available at almost 3,500 participating GM dealerships nationwide.
How it Works
The program is free to join and simple to use with no annual fee. Those eligible can join online at myGMRewards.com whether they own a GM vehicle or not. Vehicle owners can also use the Chevrolet, GMC, Buick and Cadillac Owners Centers or brand mobile apps. Once enrolled, members accumulate points at participating dealerships for vehicle purchases and paid services. From time to time, GM may also award bonus points for special occasions such as birthdays, and access to special events.
For a new lease or vehicle purchase, customers receive 20,000 points which currently can be redeemed for an $100 allowance toward GM accessories, services or other eligible offers. Members earn six points per dollar on most other eligible purchases including eligible accessories, parts, dealer services, paid OnStar and Connected Services plans, and more. Points can then be redeemed for allowance vouchers through myGMRewards.com to use at participating dealerships. The full list of ways to redeem points and program details can be viewed at myGMRewards.com