Park Place Dealerships’ Mobile Pop Up Delivers Personal Experience At DFW Auto Show Dallas
Car Pro | March 28, 2019
Park Place Dealerships are rolling out the red carpet for visitors to the DFW Auto Show in Dallas March 27 - March 31. They are inviting visitors to check out their mobile pop up designed to showcase their dealership experience. (Plus, check out some cool cars, of course!)
Park Place Dealerships Mobile Pop Up
Park Place says it plans to roll out the mobile pop up to automotive enthusiast events in the North Texas area.
“The mobile pop up gives us the opportunity to expand the presence of our brand beyond the parameters of the dealership,” said Dave Evans, Chief Marketing Officer at Park Place Dealerships. “Experiences play a huge role with customers today and are the main drivers of customer engagement. We believe the mobile pop up allows us to engage with the consumer wherever we want to take it.”
“As a company, we must be in tune with where our clients spend their time and how they use their vehicles,” remarked Evans. “Our clients' transportation needs are as diverse as they are, and range from attending festivals and sporting events to shuttling friends and family to racing their cars, or simply enjoying life. We expect the mobile pop up will help us deliver an unparalleled, client-focused experience.”
DFW Auto Show Vehicle Showcase
Don’t forget about all the great vehicles you’ll see at the Park Place Dealerships area of the DFW Auto Show. They are bringing some gorgeous vehicles from their brands like Mercedes-Benz. Bentley, Rolls-Royce, Aston Martin and more.
Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employ more than 2,000 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Land Rover, Rolls-Royce, Bentley, McLaren, and Maserati. For more info, visit parkplace.com.