President's Day Car Sales

Jerry Reynolds | February 12, 2021

Great Deals Ahead
Credit: Alex Millos / Shutterstock

Automakers, mattress stores, and car dealers always look for a reason to have a sale, and President’s Day is no exception.  It is not uncommon to see a short-term spike in factory incentives during holidays like the one coming up this Monday.  Usually when this happens, incentives go up on the Friday before the holiday, and last until the Tuesday afterward.

Car dealers always gear up to sell cars on holidays.  When a lot of people are off work, they tend to shop for a new car.  In the Texas market, Truck Month has now kicked off for Ford and Ram, so we have already seen truck incentives go up as the other truck makers match the rebates.

Although President’s Day is not a major holiday, all the holiday rules apply; a volume mindset that means lower prices, higher trade values, better interest rates, and quick deals.

If you are going to do something about a new set of wheels this month, consider doing it this weekend, you could save money.
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