Dodge, with Bill Goldberg, to welcome five new owners into the Brotherhood of Muscle with Horsepower Challenge. Photo Credit: FCA
As a “thank you” to Dodge owners and fans for helping the brand achieve its 500-million horsepower goal early, the brand is launching the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers.” The contest started on Tuesday, Nov. 5, on Dodge.com
, but there are still four weeks to go!
Every week for the next four weeks, one lucky Dodge enthusiast will have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple-choice challenge questions correctly.
Each Tuesday for the next four weeks, pro wrestler, actor and automobile aficionada Bill Goldberg will announce a challenge question online at Dodge.com
. They will be horsepower-inspired questions with multiple choice responses. Contest participants can get clues to answer them on Dodge brand’s Twitter and Instagram channels. (Dodge says consumers can look for clues in the form of hidden hashtags in imagery to help narrow down the multiple-choice options.)
- Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET.
- The answer to each week’s Challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.
By the way, Goldberg starred as “Santa” in the Dodge brand’s holiday campaign last year.
Here’s how to play:
For official rules, visit Dodge.com
“Dodge Power Dollars”
Leveraging its unrivaled performance and unmatched horsepower, combined with the industry-exclusive “Dodge Power Dollars” program, which gives customers across the United States who purchase any 2019 Dodge Challenger, Dodge Charger or Dodge Durango a $10 per horsepower cash allowance, the Dodge brand has blown past its initial goal of growing to 500 million horsepower by the end of the year, more than two months ahead of its goal.
Dodge says the Challenger reported a record third quarter in 2019, building on its best ever sales record in 2018, while the Charger notched its highest level of third-quarter sales in 13 years, on pace to lead the U.S. large car segment for three years running in 2019. Over the past decade, Challenger and Charger sales have increased more than 60 percent. Durango is on track to have its best calendar-year sales total since 2005.