Auto sales fell 4.7% from April 2016, resulting in about 70,000 fewer sales than a year ago. Cars continued to slide, down about 11%, mostly in the sedan segment, while pickup sales remained steady. Year-to-date, sales have fallen just slightly more than 2% from the record 2016 pace.
There was one fewer selling day this April than a year ago, which contributed to the decline.
Here is what we saw by each automaker year to year:
|Buick||Bright spot for GM, up 17%|
|Jaguar||Up 197% thanks to F-Pace sales|
|Tesla||Up 29% to 4400 units|
Overall, a rough month for the auto industry, but we all knew it would be hard to keep pace with 2016. This is in spite of incentive spending averaging $3400 per vehicle in April. If sales continue to slide, odds are good incentives will continue to rise, making it a great time for consumers to get a bargain!