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    Ford Is Hiring; Ford Maverick Lariat Design

    Each week, our veteran radio news journalist, Laura Reynolds, brings interviews with top auto industry execs to CarProUSA. You can hear her latest Auto News shorts right here. In a hurry? Then you'll love these 1-2 minute interview segments.

    Segment Transcript


    Ford Is Hiring For 2 New Campuses


    I’m Laura Reynolds with CarProUSA.com. Ford North America EV Footprint Director Greg Christensen says Ford is hiring for 11,000 new jobs to help produce EVs and EV batteries. Christensen: "You know software engineers and computer programmers and things like that, but there's also going to be great jobs for people that want to have some technical training that don't necessarily come with a degree, but we want to start even talking to the high school students of today, will be the, in 2025, will be in that marketplace and say, hey this is the kind of place I would like to work.  And it's not just about the electric vehicles but it is the cleanliness of the factory, the sustainability of the factory. Part of the message here is about the factory itself. We're not even calling it a factory anymore. The Tennessee site is going to be called Blue Oval City almost like an eco-system of sustainable manufacturing and the Kentucky mega-site if you want to call it that which will be called Blue Oval SK which our partnership with the Korean Battery company so we're going to call it Blue Oval SK Battery Park."  Ford will enhance high-tech job training in Texas as well.

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    Ford Maverick

    Ford Maverick Colors and Materials Designer Rob Brancheau says a pair of Levi shoes inspired the blue and brown combination for the Maverick Lariat trim . He describes how they tweaked the colors to be Ford Tough.   Brancheau: "We went with our blue. We definitely are a lot darker and less colorful and we want it to be, have presence... it definitely has a little hint of grayness to it and it looks really colorful when you see it in the environment because they're opposites the brown and the blue but we definitely had the color skewed in our truck fashion. I think the shoes are a little bit colorful but the proportions are right, you know when you look at the whole interior it's predominately a blue environment, you might see a lot of brown on the seats but when you look at it in context there is actually not much brown and I think it's the proportions that really keep it fun and youthful and I think youthful especially in this day and age has a whole new connotation." For more on this and other vehicles check out CarProUSA.com. With Today’s Auto News, I’m Laura Reynolds.


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    Photo Credit: Ford