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  • Lincoln Aviator Shinola Concept

    Lincoln Aviator Shinola Concept

    Each week, our veteran radio news journalist, Laura Reynolds, brings interviews with top auto industry execs to CarProUSA. You can hear her latest Auto News shorts right here. In a hurry? Then you'll love these 1-2 minute interview segments.

    Segment Transcript


    I’m Laura Reynolds with CarProUSA. Lincoln Aviator brand manager Jenn Engel says Lincoln partnered with Shinola to create a one of a kind Aviator. Engel: "I mean I think people today, as you know, really want something that is unique and that is handcrafted you know something that doesn't necessarily roll of the assembly line with thousands of others that look just like it.  And we also really believe in the power of partnerships, so we are constantly looking for new ways to showcase our team's creativity and also just engage with new audiences. You know Shinola has really done such a great job even in the short lifespan that they've had, in engaging with this very young, hip audiences in urban places like Detroit and other cities across the country. And so this has been such a wonderful adventure for us and I think we've love to do things like this in the future." Only one has been made and it’s not for sale. For more information on these and other vehicles, check out CarProUSA.com. With Today’s Auto News, I’m Laura Reynolds.