April was a rough one for the automakers, as the microchip shortage continues to have a death grip on automotive manufacturing. Of all the car companies that still report on a monthly basis, only Genesis showed an increase, but that is more due to a lack of Genesis sales in April 2021.
April of 2022 was off a little more than 21% from April of 2021. Honda was off the most, down 41%. Mazda was off the least, down just 3.3%.
I also give you below the incentive spending by automaker, which is down substantially from April of 2021. The average incentive spending per car for last month averaged $1,466 per vehicle. That’s down 55% in just a year or $1,472 per vehicle less. Hyundai and Kia spent the least per vehicle, Stellantis spent the most.
April 2022 Sales By Brand
Here are the April 2022 sales by brand of those that report monthly, and how the did versus 2021 in April:
| 1. Ford | 166,684 | 11% |
| 2. Toyota | 162,664 | 23% |
| 3. Honda | 82,270 | 41% |
| 4. Hyundai | 66,707 | 20% |
| 5. Kia | 59,063 | 16% |
| 6. Subaru | 45,748 | 25% |
| 7. Mazda | 30,093 | 3% |
| 8. Lexus | 22,296 | 17.5% |
| 9. Acura | 10,980 | 33% |
| 10. Volvo | 10,022 | 9% |
| 11. Lincoln | 9,258 | 12% |
| 12. Genesis | 5,039 | 53% |
April 2022 Incentive Spending By Brand
| Stellantis: | $2,336 | 39% |
| GM: | $2,046 | 56% |
| Daimler: | $1,895 | 50% |
| BMW: | $1,702 | 65% |
| Nissan: | $1,695 | 55% |
|
Ford: |
$1,523 | 48% |
|
VW: |
$1,510 | 62% |
|
Honda: |
$1,133 | 50% |
|
Subaru: |
$922 | 31% |
|
Toyota: |
$855 | 66% |
|
Kia: |
$834 | 68% |
|
Hyundai: |
$597 | 76% |
April 2022 Incentive Spending By Brand
Daimler: $1,895 Down 50%
BMW: $1,702 Down 65%
Nissan: $1,695 Down 55%
Ford: $1,523 Down 48%
VW: $1,510 Down 62%
Honda: $1,133 Down 50%
Subaru: $922 Down 31%
Toyota: $855 Down 66%
Kia: $834 Down 68%
Hyundai: $597 Down 76%
Photo Credit: Andy Dean Photography/Shutterstock.com.
