I love Subaru vehicles, but I love how generous they are even more. They are proving it once again by donating even more meals to Feeding America. Subaru is providing an additional 100 million meals to the hunger-relief organization. This is double the automaker�s donation last April when it helped provide 50 million meals. Both are part of Subaru of America�s efforts to support those affected by the ongoing Covid-19 pandemic.
"Once again, Subaru is working with Feeding America to help the millions of families struggling with hunger across the U.S.," said Thomas J. Doll, President and CEO, Subaru of America, Inc. "As we continue to weather these unprecedented times together, we hope our contribution to Feeding America ensures the most vulnerable members of our communities are fed and cared for."
Subaru says right now, millions of Americans are out of work and unable to provide adequate nourishment for themselves and for their families. In fact, because of the COVID-19 pandemic, Subaru says one in four children in this country may face hunger. The automaker says its latest donation will help the network of food banks secure the resources needed to serve people who are struggling during this time of uncertainty.
"The pandemic has posed unique challenges for food banks and the people we serve," said Claire Babineaux-Fontenot, CEO of Feeding America. "We are tremendously grateful to Subaru of America, along with Subaru retailers and distributors, for their generous support and commitment to fighting against hunger in communities across the country."
Subaru is also launching a new ad campaign in conjunction with donation and you can check out one of the spots below.
Subaru says the franchise, with its 633 retailers nationwide, will work with Feeding America to disburse the donation to the organization's 199 food banks across the U.S. To ensure that food banks with the highest need are served, Subaru will allocate 20% of the donation to national food programs and food banks with the highest food insecurity rates and child food insecurity rates. Furthermore, participating Subaru retailers nationwide have made supplemental donations to their local Feeding America member food banks, currently totaling an additional 5.7 million meals* to those in need, totaling 105 million meals donated from Subaru.
(*$1 helps to provide at least ten meals secured by Feeding America on behalf of local member food banks)
Subaru is also encouraging others to join their efforts by making their own donation to Feeding America. Donations go to the food bank that serves the donor's zip code, giving everyone an opportunity to help their communities. Please visit Subaru to learn more.
January 27, 2021