How Ford Plans to Replace Three-Quarters of Lineup by 2020

Ford Unnamed SUV

Ford has a pretty ambitious goal for 2020: to replace three-quarters of its lineup.

The automaker outlined some of those plans this week, which include building a still unnamed small utility vehicle pictured in the sketch above.

Ford says its goal is to offer America’s “freshest lineup among full-line makers by 2020, replacing more than 75 percent of its current portfolio and adding four new trucks and SUVs.” All new Ford vehicles will also have 4G LTE connectivity by the end of 2019.

Hybrids and All-Electrics

A big part of its new vehicle push will be to electrify current high-volume models, like the F-150, Mustang, Explorer, Escape and newly returning Bronco.  They’ll be equipped with Ford’s new hybrid system which Ford says is more efficient and less expensive than previous generations.

Ford’s new performance battery electric utility arrives in 2020. It is the first of six electric vehicles coming by 2022 as part of the company’s $11 billion global electric vehicle investment.

Trucks

Trucks also remain a huge part of Ford’s plans. The company says its share of the full-size truck market has grown 1.3% following the 2014 debut of the redesigned Ford F-150.

Here’s what’s ahead:

  • 2018: New 3.0-liter Power Stroke® diesel engine for F-150, updated version of the popular F-150 Raptor
  • 2019: Ranger returns to midsize truck segment; new F-Series Super Duty debuts
  • 2020: New F-150 debuts with new hybrid powertrain featuring a mobile generator

SUVs:

Ford also has big plans for its SUV lineup. It’s reallocating $7 billion in capital from cars to SUVs so it can expand its lineup to eight SUVs by 2020. Five of those will offer hybrid powertrains and one will be all-electric.

Entirely new versions of the Escape and Explorer debut next year; combined, these two models make up 70 percent of Ford’s SUV volume. The subcompact EcoSport just arrived in the States, meanwhile, the all-new Expedition came out last year.

We can’t leave out the new Bronco off-road model that’s coming as well.

SUV sales are estimated to grow 20 percent – more than double the industry rate – to more than 950,000 by 2020, according to LMC Automotive, and surpass 1 million by 2021.

Performance SUVs

There is a whole other category of SUVs, too, and that’s the performance arena. Ford’s performance division has grown 81-percent in the last four years and is on track to grow another 71-percent by 2020.

Ford’s all-new Edge ST rolls out later this year, and an Explorer ST will soon follow. Ford says it’s part of the 12 new models promised by the brand by 2020.

Co-Pilot360 Safety Technology

Ford is also introducing Ford Co-Pilot360, a new driver-assist technology package. The Co-Pilot360 Protect package just launched as standard equipment on the 2019 Fusion. The suite of safety features includes automatic emergency braking with pedestrian detection, blind spot information system, lane keeping system, a rear backup camera and auto high-beam lighting. There is another higher-level Assist package that adds adaptive cruise control with stop and go.

Photo Credit: Ford

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1 Comment
  1. George F. Alleman 9 months ago

    Jerry,
    I watched the film of the woman that was killed by a Uber self driving car. The big thing that I saw was the lack of light from the headlights up and around the driving area. The headlights are hooded so there is no light above the beam. It’s almost like the headlights only make a spot light type beam. I live in the Sierra foothills east of Sacramento, Ca. In the past 40 years I have had deer jump down to the pavement from a bank at the side of the road, and had a deer Jump over the guard rail from down below. The cars I were driving had exposed lense sealed beam headlights, and I was able to nearly avoid them and there was no damage.
    I bought a 2004 Ford Focus, and I finally had to get rid of it or not drive it at night. The car was great, but the lighting even as far back as 2004 was terrible. I can’t imagine why designers shield all around the headlights. There needs to be light going all around, up, down and sides of the front of the car.
    Sincerely,
    GeorgeF. Alleman. Placerville, CA

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