What do you get when you cross a coupe, a hatchback, and a crossover? The Infiniti Q30 that’s what. After the successful reception of the concept vehicle in 2013, Infiniti is bringing the class defying Q30 Active Compact to life. This week, the automaker revealed the first public photo of the Q30, which is scheduled to debut at the 2015 Frankfurt Auto Show this September.
While Infiniti is keeping the interior under close wraps, the photo shows that the Q30 will be staying true to the concept vehicle with a uniquely Infiniti design that features what the automaker describes as merging the dynamic design and sportiness of a coupe, the roominess of a hatch, and the higher stance of a crossover.
“Design is a key pillar of the Infiniti brand, and the new Q30 Active Compact perfectly embodies this approach. The Q30 Active Compact delivers the distinctive design, the driving dynamics and the individuality that our customers expect of an Infiniti vehicle. With our first ever entry in the compact car segment, we continue the product offensive and provide additional options for our discerning customers,” says Roland Krueger, Infiniti President.
The overall class defying shape is meant to target a new-generation of urban drivers who are looking for a functional vehicle with a premium edge and sporty handling to boot. It offers another option to drivers of traditional premium compact cars.
According to Michael Bartsch, vice-president, Infiniti Americas, “Younger and younger-minded premium customers inspired the Q30 Concept design team. They feel their lives are no longer aligned to one straight line in terms of career or lifestyle. Today is more about fluidity than rigidity, and that offers the freedom not to follow the norms important to a previous generation. The Infiniti Q30 Concept’s vision is to be the ideal car for them.”
While we don’t know much of the nitty-gritty specs yet, it’s likely that the Q30 will use the Mercedes-Benz GLA-class as its base thanks to the Renault-Nissan and Daimler tech sharing partnership. It will likely use the same front-drive architecture as that model as well as being equipped with a 2.0-liter four cylinder engine paired with seven-speed dual-clutch automatic transmission.
The Q30 is expected to go on sale late next year as a 2017 model.