Nissan is now the official automotive partner of Wounded Warrior Project (WWP), an organization which assists wounded veterans with programs and public awareness of their needs once they return to civilian life at home. What it means among other things is that Nissan dealers across the U.S. will be able to help raise funds for WWP.
“Nissan and Nissan dealers are proud to be helping support our nation’s heroes by raising awareness and support through local promotions and events, as well as continuing our efforts at the national level,” said Fred Diaz, senior vice president, Sales, Marketing & Operations, U.S.A., Nissan North America, Inc. “It’s Nissan’s way of honoring the service to those who sacrifice so much for all of us, including their devoted family members.”
“On behalf of those we serve, I would like to extend a heartfelt thanks to Nissan for its dedication to supporting our nation’s wounded veterans, their families and caregivers,” said WWP CEO Steve Nardizzi. “Partnerships like these continually renew WWP’s enthusiasm in our mission to honor and empower those who have sacrificed and endured so much in the service of our country.”
Nissan’s support of WWP includes a recent “Project Titan” adventure, in which two injured veterans piloted a custom-built Nissan Titan pickup on a 10-day adventure through the Alaskan wilderness.
Also, this past January, in connection with Nissan’s”With Dad” Super Bowl commercial, Nissan donated $1 million to help people build a better future for themselves and their families in support of WWP and Habitat for Humanity.
Together with the support of WWP Alumni, WWP staff and Nissan employees, the organizations constructed a Habitat for Humanity house for a current member of the Army Reserves who served in Iraq.
“We’re especially excited about the participation of many of Nissan’s 1,072 U.S. dealers and look forward to seeing some of their fundraising activities,” added Diaz. “Beyond selling branded WWP merchandise in their stores, we expect to also see offers of donations per test drives and/or purchases. The best part is, 100 percent of the funds raised will go directly to Wounded Warrior Project.”
Nissan also continues to offer special vehicle savings to active, reserve, retiree and veteran (must be within 12 months of active duty) U.S. military, as well as their spouses or partners, through the Military Vehicle Purchase Program.