Subaru Sales Set All-Time Record In August 2018

2019 Subaru Ascent Limited

I talk all the time about what a roll Subaru is on. Subaru reported 64,088 vehicle sales for August 2018, a 1.4 percent increase over August 2017, and marks the best-ever sales month in company history, breaking the previous record set in December 2017 (63,342). The company also reported year-to-date sales of 446,374 vehicles, a 5.3 percent gain over the same period in 2017.

Subaru Reports Best-Ever Sales

August marked the 54th consecutive month of 40,000+ vehicle sales for the company. Impreza and Ascent sales were notably stronger as each model achieved its best August ever. Impreza sales for August 2018 went up 9.3 percent, while BRZ sales increased 13.7 percent over the same month in 2017.

In addition, 4,235 of the all-new 3-row Ascent SUVs were delivered in August. 

2019 Subaru Ascent

Subaru delivered 4,235 of the all-new 3-row Ascent SUVs in August. Credit: Subaru

“We are proud to celebrate the all-time best sales month in the history of the Subaru franchise with our dedicated retailers, employees and independent distributors,” said Thomas J. Doll, president and CEO, Subaru of America, Inc. “We know that customers have a lot of options when shopping for a car and we are honored that they select Subaru as their vehicle of choice – it is a testament to the trust we have established with new and returning customers.” 

“As you would expect from a best-ever month, we had strong results across our line-up,” said Jeff Walters, Senior Vice President of Sales. “Our successful launch of the three-row Ascent will soon be followed by the arrival of the all-new 2019 Forester. Our SUV models will continue to drive our sales momentum.”

2019 Subaru Forester

The redesigned 2019 Subaru Forester arrives this fall.  Starting from $24,295, it comes in five trim levels: Base, Premium, Sport, Limited and Touring.  Of note for 2019, all Foresters come standard with Subaru’s award-winning EyeSight Driver Assist Technology.

2019 Subaru Ascent Review

Check out Jerry’s Subaru Ascent review here or click the link below:

Photo Credit: Subaru



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